|From IDG Connect:|
Italian economist Vilfredo Pareto came up with the 80/20 rule. In business, it means 80% of sales come from 20% of clients. Naturally, you'd like to know as much about your 20% as possible. On second thought, while you're at it, you'd like to know everything. Keep track of all customer interactions with a centralized customer data repository. Keep those 20% happy, tack on a few more percentage points for good measure and make Pareto change his principle.
For a detailed overview of how CRM can help you build a centralized customer data repository, track key customer interaction history and revitalize your customer service capabilities, watch the 3-minute multimedia presentation available at:
This special multimedia microsite, courtesy of Microsoft Dynamics via IDG Connect, is available right now. So you can research, watch and learn at your command. We think you'll find it both interesting and rewarding.
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